About us
About VividShades
Our Story
VividShades is a passionate startup founded with a simple idea — to make every Indian woman feel confident and stylish in her everyday attire. With a focus on quality fabrics, modern fits, and budget-friendly pricing, we aim to be your go-to destination for beautiful kurtis.
Whether you’re dressing up for work, college, or a festive celebration, we have something just for you. Our collection reflects the vibrant spirit of Indian women — diverse, strong, and graceful.

Our Vision
To become a leading name in ethnic and fusion fashion by redefining how modern women experience Kurtis—through timeless designs, superior craftsmanship, and effortless elegance. At VividShades, we envision a world where tradition meets trend, empowering every woman to express her unique identity with confidence and grace.




Our Mission
At VividShades, our mission is to craft elegant, high-quality Kurtis that blend traditional charm with contemporary style. We are dedicated to empowering women through fashion that is comfortable, affordable, and expressive—celebrating individuality while honoring cultural roots. Every design is a step toward making ethnic wear more versatile, accessible, and stylish for the modern woman.
Join the Movement
At VividShades, we’re a community of trendsetters, dreamers, and bold individuals. Follow us, tag us, and let’s share your style journey together. When you wear VividShades, you’re not just wearing clothes—you’re wearing confidence, passion, and the spirit of self-expression.
Our Commitment to Quality
At VividShades, quality isn’t just a standard — it’s a promise.
We understand that a kurti is more than just a piece of clothing — it’s a part of your daily expression, your comfort, and your confidence. That’s why every kurti we offer is crafted with care, using premium fabrics like breathable cotton and soft rayon, selected for durability and comfort.
What Sets Our Kurtis Apart?
- Fabric First: We source only high-grade cotton and rayon that feel great on the skin and stand up to everyday wear.
- Detailed Stitching: Our kurtis are tailored with clean, reinforced stitching to ensure a lasting fit and polished look.
- Color That Lasts: From vibrant florals to subtle solids, we use quality dyes and prints that retain their richness wash after wash.
- Fit Tested: Each piece goes through a fit and comfort test, so you always feel your best — whether you're at work, at home, or out with friends.


For Every Style Enthusiast
Whether you're a minimalist at heart, a festive dresser, or someone who loves a blend of tradition and trend — VividShades has something just for you.
Our kurti collections are thoughtfully designed to match the mood and personality of every Indian woman. From soft pastels to bold prints, from everyday comfort to celebration-ready charm — we bring you styles that speak your language.
Why Style Enthusiasts Love VividShades:
- Versatility: From college days to office meetings and casual evenings, our kurtis fit every occasion.
- Vibrant Prints: Inspired by India’s culture, nature, and modern patterns, our designs make a statement.
- Flattering Fits: Designed to complement real body types, so you always feel confident and graceful.